The corner location of Valley and Robert Road has seen several businesses open and close over the years but a sister team recently took over the space and created a cozy niche for discerning bargain hunters.
Diane Werth and Mavis Martin opened the Blue Goose Resale shop in June and say they still receive many compliments on the store. "We both had resale and flea market-type businesses. Then we decided to do this, the timing was right," Martin said. The building underwent a thorough cleaning complete with fresh paint and some needed repairs. Werth keeps the two-room store well stocked and displays each item with flair. A glance around the store reveals her tasteful, artful eye. Werth said she changes the store around several times to reflect the season or occasion.
Martin managed a Hallmark store for 14 years and spent many years working in retail. She moved to Prescott Valley to be closer to her grandchildren. When her sister came to visit from Colorado, she liked the area and the climate, so decided to join Martin. Opening a business together seemed only natural.
Werth said she always wanted to have a gift shop and with her strong retail background, the Blue Goose is a perfect fit.
What makes their store successful? The sisters travel around the state to find the best quality items for their money. "I think that's what makes us more unique is that we just try to have really nice, clean items," Martin said.
"We're not a thrift store, we're more of an upscale, resale shop. I feel good in that we're getting things at such a bargain and we pass that along to our customers," Werth said.
Martin chimed in. "We don't up our prices. If we're blessed to get something at a good price, then we like to pass that on."
Martin explained that not everything is used. "We sell brand-new jewelry and a lot of our items are new. We like to think we have good taste. We're very selective," Martin said.
Its apparent they love the business they've chosen as every arrangement has been thoughtfully planned; nooks and corners become separate vignettes of color, theme and fancy. The sisters said that after Christmas, they once again will rearrange the displays. New items arrive every week and the beginning of the New Year should bring in some exciting finds.
Even at the busy corner location, the sisters acknowledge that many people still don't know where Valley Road is located, "and we're always saying behind Circle K on Robert Road," Werth said. Numerous repeat customers stop in to visit and the sisters value the friendships they have built in the area. "It's like our little community," Werth said. They give credit to those business owners who offered business advice and even in moving some of their heavy items into the store.
"We want the customer to be relaxed, to enjoy walking around. We want this to be a nice, happy, comfortable place," Martin said.
The Blue Goose Resale is at 8200 East Valley Road, Suite B. Hours: are Mon.-Fri. 10 a.m.-5 p.m. and Sat. 10 a.m.-4 p.m.